Inviting Small Business ‘Inside The Vault’
McDermot Financial Solutions is your personal guide to business banking, providing “best-in-class” services to business owners, CPA’s and attorneys. McDermott can get you “inside the vault” with an understanding of how banks work and an ability to speak the secret language of banks to assist you with your business capital needs.
Profitability Coaching Marketing
The challenge: How do you communicate to a struggling small business owner that 1) their financial challenges are in their balance sheets; and 2) there is a quality, proven solution to help them achieve their business goals? Answer: Break the problem/solution down to uncover its essence. Illustrate and define the pieces of the puzzle so they can be quickly understood in a 9″ x 6″ postcard (and subsequent website landing page).
BUSINESS HEALTH CHECKUP MARKETING
A series of postcard mailers targeting small business owners in the midst of preparing for the next fiscal year.
Red Tusk is my provider of choice for all things relating to graphic/website design for my business. The provided me with a trifold brochure which was a primary marketing piece when my business first started, they helped redesign my website and email signature with logo and links to social media and recently did a 5 x 7 card for a product offering we’re promoting. There are three things I really like about them: 1) they spend a lot of time on the front end asking great questions and trying to get to the heart of the marketing message I want to create 2) they were very detailed in their approach to insure the content they delivered was on target and achieved the client resonance I was looking for 3) everything they did for me was custom, they don’t use an off the shelf products or a one size fits all approach. Probably the biggest compliment I could give Red Tusk is that I introduce every business owner looking for a graphic design solution to Karen and Ed Daniel. Red Tusk is a great organization with great talent.
I wanted to thank you again for the great work you did on our infographic and card. Bill has used it to give a few presentations and in several one-on-one meetings and we can tell it's really resonating with people. The combination of the visuals with the step-by-step phases of growing a business is clicking. We've picked up two new clients this week and have the potential for a third. Thanks again!